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Lund University of Sweden begins its CRM journey with Azorus
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Azorus continues its expansion in Sweden as Lund University selects the company’s advanced CRM platform. 
Effectively managing the journey to enrolment 

Azorus Inc., one of the worlds leading CRM solutions for student recruitment in higher education, has been selected by Lund University in Sweden to support international marketing and student recruitment efforts. 

 

Stephen MacDonald, CEO of Azorus states, “we are excited to work together with Lund, one of the finest universities in Sweden and among the world’s top 100 universities. It is a genuine honour to be selected by this historic and highly esteemed university, and we look forward to building a long-lasting relationship with the great team there, helping them on their CRM journey.

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Azorus offers powerful custom integration features and a fully multi-lingual platform, enabling us to easily expand into new markets, including our recent launch in Sweden.
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"We needed a CRM system to make it easier for Lund to ensure that prospective students, applicants and admitted students to the international degree programmes receive targeted information relevant to each recipient, at the right time, throughout the entire application and admission process. 
Lund completed an exhaustive internal review of requirements to find a solution that could meet their needs for a CRM system now and into the future. 

According to Jenny Nelbert of the International Communications Office “we needed a CRM system to make it easier for Lund to ensure that prospective students, applicants and admitted students to the international degree programmes receive targeted information relevant to each recipient, at the right time, throughout the entire application and admission process. The system also needed to facilitate the process of gathering all prospect data in one place and to work with prospect source tracking and segmentation.”

 

Following a comprehensive tendering process, Azorus emerged as the chosen partner as it best met the needs of Lund. The Azorus solution stood out for the selection team particularly due to its purpose-built integration module for the Swedish University Admissions System, NyA as well as Azorus’ unrivalled reputation for service excellence in the European higher education sector.

 

With the addition of Lund, Azorus Inc. establishes a presence in the Scandinavian part of Europe, building a growing presence in continental Europe that started in the Netherlands.

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Uppsala University uses many of our key CRM components to help them recruit more of the right students. 

Prospective Student Lead Scoring

Targeted Personalised  Communications

Integration with NyA Open

Multi-Language Capabilities

Lead Capture Management

Event Management

Would you like to learn more?

Click the link below and we will be pleased to respond to see if we can help your institution recruit more of the right students. 

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