CONNECT
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info@azorus.com

Tel: +1 866 746 4500

15 Dartmouth Rd. Suite 301

Bedford, NS Canada B4A 3X6

CONNECT WITH YOUR PROSPECTS

Pick your channel
Super powerful, easy to use and unlimited usage

EMAIL MANAGEMENT
Unlimited email


Email continues to be a vital channel for your prospects. Create unlimited personalised emails and track the effectiveness of your campaigns.

  • create an unlimited number of emails and templates for any number of desired purposes, i.e. invitations, newsletters, updates, departmental communications

  • personalised campaigns by triggering emails to students with specific personal attributes and interests

  • create the email with dynamic content based on any data stored against the prospective student record

  • use placeholders to personalise an email with any field within the database, i.e., first name, year of entry, high school

  • set the display ‘from’ name and email address for each email

  • choose the start and stop dates for each email

  • track the number of emails sent, total opened, unique opens, total links clicked, unique links clicked, bounced emails, top openers, top links clicked, and opt-outs

  • configure the templates with many options such as fonts, border, background colour, headers and footers

  • edit the content source code directly should you wish to add further custom styling

  • drill down into each of the trackable elements to view a detailed list of contacts

  • choose to send to an audience using filters within the system or upload a distribution list

  • save all emails for future use and re-use content which makes updating and internal sign-offs easy
     

 

SMS MESSAGING
Pay as you go

  • set up automatic SMS to send reminders 'x' days before an event with reminder details, or even on the day itself to attendees, with the latest information and updates

  • create powerful filter segmentation rules to send SMS to whomever you need, whenever you want. Or upload a list of people you need to contact via this channel

  • an inbox to manage responses and reply to students all on one screen

  • send reminders relating to other aspects of the systems, such as students not opening interview invitations, or ‘x’ number of days after completing a form

  • personalise your SMS with placeholders from their student record, such as name or subject of interest

  • dashboards to show telephone number validation, failure reports, duplicate management, credit, and spend per phone number

  • send from local, international, and Alphanumeric numbers

  • see conversations against the student's record
     

 

OUTBOUND CALLING CAMPAIGNS

Integrated calling

  • generate campaigns of 'people to be called' using segmentation tools to create audiences; such as those who haven’t booked an open day yet, or need a reminder call for an upcoming applicant day

  • each call campaign shows you how many people are left to call, and in what status each student is who has already been called

  • use reports to measure the success of calls and to measure their impact afterwards

  • create custom outcomes for call campaigns to tailor the qualitative and quantitative data descriptions of how each student interacted with your campaign

  • set numerical scores for outcomes to help measure successful descriptive outcomes and negative outcomes to trigger follow-up actions

  • choose which data your call handlers can see, limiting their view to just what they need to know

  • different screens are provided for supervisors versus call handlers to improve their respective experiences

  • record notes against each call and see a timeline of the students call history, including notes from previous calls

  • link with softphones and VOIP systems to call automatically from within Azorus

  • automatically trigger further actions based on a call campaign interaction, such as sending an email with content based on the call

  • no answer from your call? Put a student into ‘cool down’ for a customised period of time before calling again
     

 

ENDLESS POSSIBILITIES

Creating connections with your prospective students is easy with Azorus. The platform provides a variety of different channels and integration options. And unlike other providers, we do not charge for users (seats) or usage.